Monday, April 22, 2013

Italy March 2013

Smart Fortwo ED with green alloys

Crisis Edition - Chapter Two

Another market feeling the weight of the economic crisis, with the total number of cars falling 13%, it would be natural that EV's would feel the stinch too, but thanks to the Renault Twizy and Smart Fortwo ED, electric sales actually grew 178% regarding last year, although share is a still symbolic 0,05%. Expect it to grow as the warm weather sets in and people go for the summer-friendly Twizy...

Looking at the models ranking, there were only three models selling significantly: The Twizy holds on to #1,  selling 93 units YTD, in second the Nissan Leaf sells a mere 34 units and thanks to a good sales month in March (20 units), the Smart Fortwo ED jumps to #3, staying now just 12 units behind the sales it had in the whole of 2012 and promising a good year for the tiny Daimler EV representative.

Pl          Italy    Mar'13   YTD'13
March'12   13 vs '12
1 Renault Twizy 43 93       a)       a)
2 Nissan Leaf 8 34          6    33,33%
3 Renault Fluence ZE 5 8               0       -
4 Citröen C-Zero 0 1        6 -100,00%
5 Peugeot iOn 2 6      13   -84,62%
6 Smart Fortwo ED 20 25        3   566,67%
7 Tesla Roadster 0 2        0       -
    TOTAL           78169      28    178,57%

a) Data not available

Source: Manufacturers, greenstart.it





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